Envision... Define... Create...

Samiti Marketing, Inc. (SMI) helps you envision and create products and services that provide value to your customers and result in sustainable and profitable product portfolios. By turning customer value into a driving force behind all your processes -- from strategy, innovation, and portfolio management to product definition and product retirement -- you'll naturally be more successful.  

Approach

With accessible professionals, a collaborative style, and the kind of tailored solutions you won't get from big consulting mills, SMI assesses your needs in a flexible and hands-on way. Then we work collaboratively to craft solutions that get your products to market faster and increase customer acceptance. The result for you: an improved bottom line and the ability to outshine competitors.

Unlike consulting firms that sweep in promising instant transformation, SMI focuses on making changes in the specific areas that yield the greatest return and lasting improvement. And we leave you with the tools and experience you need to make the changes stick. 

People

You won't get wooed by the principals only to find unseasoned newbies working with you day to day. All of our consultants have years of practical line, program management, and development experience so they can offer the value-added insight resulting only from having walked in your shoes.

Other, less tangible factors are important, too. When you spend long hours working side by side with the consultants you have chosen to help with your company's most critical challenges, you'd like those people not only to be smart and effective but also pleasant and enjoyable to work with. SMI’s product development team consists of experts in content development and production, product management, and user experience and design.